Bold Re-Branding for Hello Mentor, a Tech Study-to-Work Startup
Joana Peleira
Hello Mentor
Hello Mentor’s purpose is to make networking, career guidance and knowledge accessible for all. That is why, by partnerships with companies, Hello Mentor are able offer free mentorships for mentors and mentees.
Industry
Education, HR
Project
I have crafted a brand strategy and design system that effectively communicated the innovative and fresh nature of Hello Mentor resulting in increased brand recognition and customer engagement. Using visually appealing and brand elements that connect with stakeholders, and target audiences.
Scope
Brand strategy, identity, brand collateral, design system, product design, website design and development on Webflow, email marketing, and product design.
Year
2022 - present
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Posted Jun 29, 2023
A re-branding that is more than an upgrade! Hello Mentor is now a fresh brand that resonates with its customers' values.
