Objective: To enhance local nonprofit's social media presence by implementing a strategic content plan, fostering community engagement, and driving measurable growth across key platforms. The client is a youth service organization so we cannot share the content created due to privacy.

Scope of Work:

Content Strategy Development: Created a cohesive content calendar focused on key themes that aligned with the client’s brand voice, values, and goals.

Engaging Visual Content Creation: Produced high-quality graphics, videos, and stories tailored to Client's target audience, utilizing consistent brand aesthetics.

Community Engagement: Monitored and responded to comments, messages, and community interactions to foster a loyal and engaged audience.

Performance Analysis: Analyzed metrics weekly and provided comprehensive monthly reports detailing key performance indicators, successes, and recommendations for optimization.

Results:

Increased follower count by 5% within 6 months

Boosted average engagement rate by 10% across platforms

Established a recognizable and consistent brand presence online