Rome Related: Thrift Ecommerce Store for Luxury Brands

Year: 2023 Role: Product Designer (Web & Branding)

Rome Related, founded by musician Rome XVII, is a fashion resale brand where he sells thrifted versions of his original designer outfits. The goal was to build a platform that kept the luxury feel of high-end brands while making them affordable and accessible to a wider audience.

Authenticity builds trust: Clear storytelling + strong visuals matter even more when selling thrifted luxury.

Luxury doesn’t need clutter: Minimal design keeps the focus on the product and its story.

Community drives conversion: Rome XVII’s personal connection to the clothes made the store more relatable and engaging.