Tennis Channel Steaming App
Vincent Dean
Tennis Channel
Kicking off in 2017, the Tennis Channel was our group's first connected TV project. We worked rapidly in a startup environment shipping the MVP within a year across web, mobile and connected TV applications.
Web / iOS / Android / Roku / Apple TV / Samsung
Creative Direction & Strategy / Research / UX, IX, UI Design
Connected TV Applications
Today, Tennis Channel serves 63 million subscribers upwards 20 linear streams during live matches along with a vast library of on-demand content delivering a seamless experience across TV, web, and mobile platforms.
Tennis Channel OTT Application
iOS & Android Applications
Because Tennis Channel is a connected tv-first experience, we strove to keep the navigation layers/user experience as seamless as possible.
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Posted Apr 30, 2025
In 12 months we'd launched the MVP for Tennis Channel's first connected TV project. We continued to iterate until 2023 increasing subscriptions by 250%.
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Timeline
Jun 30, 2017 - May 28, 2023
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