Mumlicious — From Home Kitchen to Brand Identity Before it b...
Ahemad Raza
Mumlicious — From Home Kitchen to Brand Identity
Before it became a brand, it was a steel dabba travelling from Junagadh to different homes — carrying Leeriaben’s homemade pickles.
So when I did the complete branding — logo, packaging, and visuals — I followed maa ke haath ka swaad, not trends.
Nothing factory-made.
Nothing flashy.
Just honest, homemade design.
Because Mumlicious doesn’t sell pickles.
It sells memories.
Comment “DM” if you’re building a homegrown brand.
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Posted Jan 9, 2026
Mumlicious — From Home Kitchen to Brand Identity Before it became a brand, it was a steel dabba travelling from Junagadh to different homes — carrying Leeri...
