Mumlicious — From Home Kitchen to Brand Identity Before it b...

Mumlicious — From Home Kitchen to Brand Identity Before it became a brand, it was a steel dabba travelling from Junagadh to different homes — carrying Leeriaben’s homemade pickles.

So when I did the complete branding — logo, packaging, and visuals — I followed maa ke haath ka swaad, not trends.

Nothing factory-made. Nothing flashy. Just honest, homemade design.

Because Mumlicious doesn’t sell pickles. It sells memories. Comment “DM” if you’re building a homegrown brand.