Sacoa Website Redesign for a Cashless Entertainment Platform
Eneas Aldabe
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Posted Nov 21, 2025
Webflow website for a global cashless platform, combining clear UX, structured content, and scroll-based motion to guide users through a complex system.
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Sacoa: Cashless Entertainment Platform Website
Industry: Entertainment Technology
Platform: Webflow
Scope: UX/UI Design, Website Design, Webflow Development
Context
Sacoa develops cashless payment and revenue management systems for arcades, amusement parks, bowling centers, and family entertainment venues worldwide. The website needed to explain a technically layered product offering while speaking to operators who care about efficiency, throughput, and revenue control.
Operators visiting the site need to understand quickly what Sacoa enables, how it fits into their operation, and why it is worth a conversation.
Core Challenges
Presenting a multi-product ecosystem without overwhelming the user
Translating technical features into operational value
Establishing trust with an experienced, global B2B audience
Creating a clear path toward demo requests
Approach
The work focused on structure, hierarchy, and restraint.
Clear entry point: The homepage immediately communicates what Sacoa does and who it is for, without forcing users to dig through product jargon.
Logical segmentation: Hardware and software products are grouped into scannable sections, reducing cognitive load and helping users orient themselves quickly.
Guided scroll experience: Subtle animations and transitions are used throughout the page to introduce content progressively as users scroll, helping pace information and maintain focus without feeling distracting.
Outcome-driven copy: Messaging emphasizes real operational benefits such as reduced friction, smoother guest flow, and improved revenue handling.
Credibility cues: Global scale, experience, and adoption are surfaced early to support trust and legitimacy.
Conversion awareness: Demo CTAs are placed where users naturally pause or seek next steps, rather than feeling forced or repetitive.
Execution
The final Webflow site balances clarity and flexibility.
A clean visual system that supports enterprise credibility without feeling rigid
A modular layout that allows Sacoa to expand products, content, and case studies over time
Navigation that stays simple and predictable for professional users
Content that prioritizes understanding over marketing language
Result
The redesigned site presents Sacoa as a mature, reliable solution for entertainment operators who already understand their problems and are evaluating vendors seriously. The structure makes the product ecosystem easier to grasp, supports lead generation, and positions the brand confidently without overstatement.