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UX/UI Design for Comparison Site

Goran Babarogic

OVERVIEW
Truely is a compare and review site where people can read and write reviews and compare certain products. The project was groundbreaking and revolutionary, helping users find what they like and waste less time researching the product or service.
CHALLENGE
Truely's mission was to use technology to aggregate the voices of real consumers from all over the internet, including social media, videos, and review sites. In the process, the Truely algorithm flagged suspicious reviews and returned the true statements from consumers to help users make the best and ideal purchase.
SOLUTION
The challenge was to make a design suitable for a wide age range of people. I created web and mobile screens while also running user testing. From the beginning, I was part of the team, working closely with stakeholders and developers while designing prototypes for user testing sessions.
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Posted Jul 12, 2023

Designed Truely’s web & mobile UI, simplifying product comparisons, enhancing trust with real reviews, and helping users decide faster with less research.

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