Project: No-Code Framer Website Website: ktifiltry.pl Client: KTI Filtry - Water Filtration Specialists Date: November 2024 - January 2025 Role: UX/UI Designer, Web Designer, Framer Developer

Understanding KTI Filtry’s mission to deliver clean water solutions to businesses, households, and architects, I aimed to create a modern, lightweight website that clearly communicates their product offerings while building trust with their diverse audience.

Key discovery steps:

Client Needs Analysis: Defined their focus on showcasing water filtration systems tailored to various customer segments (businesses, homes, and architects).

Competitor Analysis: Identified areas to differentiate and highlight KTI Filtry’s expertise.

Strategic Growth Planning: Developed a site structure that enhances conversions and builds credibility.

Messaging Clarity: Crafted a visual and content strategy centered on clear, impactful communication.

Starting with KTI Filtry’s Figma designs, I transformed their vision into a dynamic, responsive website using Framer. The focus was on modern, pastel layouts (turquoise, blue, beige) reflecting water’s purity and clarity.

CMS for Blog and Products: Designed a robust CMS to manage product listings and blog content, enabling seamless updates.

Responsive Design: Ensured consistent performance and visuals across all devices, from desktop to mobile.

Custom Animations and Interactions: Created smooth, visually engaging transitions that enhance user experience while keeping the site lightweight.

Clear Offer Presentation: Strategically showcased offerings for business, home, and architects, ensuring users quickly find relevant information.

Analytics and Optimization Tools: Integrated Google Analytics, Ideogram, and DeepSeek for performance tracking and data-driven insights.

The new website offers an intuitive user experience that aligns with KTI Filtry’s brand and business goals.

Improved Engagement: Clear navigation and tailored messaging have increased interaction across customer segments.

Conversion-Oriented Design: Strategically placed CTAs drive inquiries and sales.

SEO Optimization: The site is optimized for search engines, improving visibility in the water filtration niche.

Scalable and Easy to Update: The no-code platform empowers KTI Filtry to make real-time updates, keeping the site dynamic and relevant.

Explore the website: ktifiltry.pl