Eclipse Website Redesign
Ela Singh
The Eclipse Finance Website Redesign project focuses on transforming the platform's visual and functional elements to improve overall user interaction and strengthen brand recognition. The project uses a dark blue and yellow color scheme to convey trust, professionalism, and energy, aligning with the finance industry's need for a balance of authority and dynamism.
Key Components:
Typography:
Monument Extended for Headings: This bold and modern typeface adds a commanding presence to headings, enhancing readability and creating a memorable visual hierarchy. It helps convey a sense of strength and innovation.
Archivo for Body Text: Known for its versatility and legibility, Archivo ensures that longer text passages remain easy to read, maintaining a professional and approachable tone throughout the site.
Color Palette:
Dark Blue and Yellow: Dark blue is traditionally associated with trust, stability, and security, making it a strong choice for financial platforms. Yellow brings a bright, optimistic contrast, drawing attention to key areas such as call-to-action buttons, emphasizing important messages, and guiding users through the interface smoothly.
Responsive Design:
The redesign includes mockups that ensure the site is fully responsive across devices, optimizing the user experience whether accessed on mobile, tablet, or desktop. This allows for seamless navigation and interaction, which is crucial in today’s multi-device environment.
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Posted Oct 15, 2024
The Eclipse Finance redesign enhances UX, brand identity, and conversions with a dark blue/yellow palette, Monument Extended, Archivo fonts, and design mockups.
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