As part of the global rebrand of PTS, the website became the most visible expression of the company’s new identity. It needed to reflect PTS as a modern, digitally focused organisation and communicate its message with clarity and confidence.

The goal was to design a digital experience that felt effortless to navigate while staying true to the principles of the new brand.

I led the design of the site from concept to delivery, building on the visual foundations established during the rebrand. Working in Adobe XD, I created the complete set of low-fidelity and high-fidelity wireframes that guided the structure, layout, and interaction of the site.

Throughout development, I collaborated closely with the engineering team, joining regular calls to discuss functionality and design intent. When technical limitations arose, I proposed design-based solutions that allowed the developers to implement the brand vision without compromise.

Content for the site was provided by Nick Tate and Saiesha Pitroda, and I worked with them to ensure that each page balanced visual clarity with clear communication.

The completed design presents information simply and confidently, using space, structure, and motion to express the new brand identity online.

Above:  Wireframes exploring user flow and layout hierarchy during the design phase.

Below: High-fidelity prototypes created in Adobe XD and shared with the development team.