Joyería Mitre | Jewelry Brandbook

I developed a comprehensive brand identity for "Joyería Relojería Mitre", a family-owned jewelry and watch store with over 40 years of history. The objective was to refresh the brand while preserving its warmth and accessibility. This project encompassed a new visual identity system, a refined color palette, typography guidelines, an editable product catalog, and social media templates, ensuring a consistent and modern brand presence across all platforms.