SIARA is an independent concept project for a natural skin care brand rooted in simplicity, calm, and a connection to nature.
The logo was developed in August 2024 as part of a series of logo explorations created during a particularly productive period in my practice. SIARA was one of those ideas.
Two years later, during another highly creative phase, I returned to the concept and expanded it into a complete brand world through product mockups, packaging, promotional materials, and a storefront visualisation.
The visual identity combines forest green, ivory, and botanical details across a cohesive product collection, giving each item a distinct yet recognisable presence.
The project spans concept development, visual identity, product packaging, a daily skincare gift set, promotional materials, and a storefront visualisation featuring an illuminated logo.
Personal concept project. Brand applications are presented through digitally generated visualizations.