Modern, Fresh and User Friendly

For Pinterest's commercial, the sound design and original music were crafted to capture the platform’s innovative, user-friendly spirit, using fresh, vibrant audio cues to guide the narrative.

The soundscape opened with lush, inviting tones that matched the visual flow of pins and boards, creating an atmosphere of seamless creativity and discovery. Custom UI sound effects—such as soft, tactile clicks, gentle chimes, and subtle swipes—were carefully designed to emphasise the ease and intuitiveness of using Pinterest, enhancing its modern and stylish appeal. The original music followed a light, inspiring melody that rose gently as the commercial progressed, mirroring the process of inspiration building into creation.

Together, the music and sound effects painted a picture of Pinterest as a dynamic, engaging space that effortlessly connects ideas to action.