Being in an early stage as a startup, EdoDo needed the brand identity to be able to continue its journey ahead. We were directly involved in creating the concept and naming of the future application (EduDo — Education and Doing), as well as defining the visual expression that was catchy, clear and energetic. The rich color palette allowed a broad usage for digital and communications, thus along with the brand identity, the project has entailed the app and website, pitchdecks, SMM and store assets, and other miscellaneous production.

Our design support, expertise and the efforts of the entire design team helped the startup achieve more than just awards and publicity. Capital raising and investors’ attention to the product have become a huge victory for all of us.