Binj, an IOS-based app, and an emerging streaming platform that allows your friends and family to recommend their favorite Movies, and the app also allow you to react to the recommendation that will help the other viewers.

In these kinds of cases, where the ideas are new to the consumers, we must first deliver them to them. We can do it using different techniques, but the most effective ways are influencer marketing.

Firstly, I researched and outreach niche relevant Influencers that’ll be a good fit for app promotion then collaborated to run Influencer Marketing campaigns that delivered the theme idea about the app to the consumer.

The client was really impressed by the approach used by our team.