Social Media Campaign for Local Fitness Brand

Lucy Shalin

Social Media Manager
Social Media Marketer
Social Media Strategist
Instagram
LinkedIn
Slack

Social Media Campaign for Local Fitness Brand

Description: Developed and executed a comprehensive social media strategy for a local fitness brand aiming to increase brand awareness and customer engagement. This included creating engaging content across platforms like Instagram and Facebook.
Role: Social Media Manager
Skills Used:
Content creation (graphics, captions, and video)
Social media analytics tools
Customer engagement strategies
Results:
Achieved a 50% increase in follower count over three months.
Increased post engagement rates by 40%, leading to a significant uptick in customer inquiries and foot traffic to the gym.
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