Pro-Germinator + Kalibrate

Client: Agroliquid I Direction: Amanda Russel (Cream Studio) I Producer: Hannah Quinn (Cream Studio) I Rive animator: Ana Catita I Illustrator: Ana Catita I Creative technology: Paze Studios For more than 40 years AgroLiquid has been on a mission to engineer the best liquid fertilizer products while safeguarding your crops, the soil, and the environment. This has required a relentless passion for research and innovation. Every scientific breakthrough we’ve had has been tested in the lab and in the field.

On their innovation pursuit they wished to create a tool for farmers to calculate how much fertiliser they should buy for their crop and how much they would be saving compared to other brand fertilisers.

With that in mind Cream Studio in collaboration with me and Paze studios developed the concept for this tool, were the farmer could choose their crop and, afterwards, they could see how much fertiliser the crop would need to grow based on their growth goals. In addition to that they could also see in a graphic how much they would save on product by using Agroliquid fertilisers compared to other brands and, if they wish to know more, be redirected to an info page.

We have the same tool for two fertilisers, Pro-Germinator and Kalibrate and, you can play with the interactive project directly bellow!

If you want to know more about the process keep scroling!