Creating a Website for an Established Business



The Problem

The owner gets too many phone calls about basic service information without many conversions due to a lack of online presence and social proof.

The Solution

Increase the nail salon’s conversion rate and credibility with a website that focuses on quality visuals, clear services and prices, and easy bookings.

The Impact

83% of users said the visuals made them trust this salon and wanted to book an appointment.





Home Page



"It’s frustrating when I can’t easily find the exact services and pricing offered."





Services & Prices



Key Process



Key Interview Findings



Mobile Design Snapshots



iOS & Android Design