I recently developed and executed a full-scale digital marketing strategy for Fenix Recovery, a new mental health clinic in Florida. The plan encompassed every aspect of digital marketing required to establish a strong brand presence and drive patient engagement from launch.

The project included:

Ad Campaign Strategy: Developed targeted ad campaigns across Google, Facebook, and Instagram, tailored to the clinic’s audience and goals.

Social Media Plan: Crafted a comprehensive social media strategy to engage the community, raise mental health awareness, and drive traffic. This included content calendars, platform optimization, and audience engagement techniques.

SEO & Blog Strategy: Created a blog and content plan designed to optimize the clinic's website for search engines, addressing key mental health topics while boosting organic traffic.

Email Marketing & Automation: Implemented CRM-based email marketing automation to nurture leads and convert inquiries into bookings.

Partnership & Outreach Strategy: Developed partnerships with local health organizations, community influencers, and relevant vendors to increase brand awareness and patient referrals.

Through this holistic and data-driven approach, I successfully positioned Fenix Recovery for growth, ensuring a scalable and impactful marketing strategy tailored to the clinic’s mission and values.