From “what should I buy?” to a booked consultation
My Geek Advisor helps customers navigate purchases of devices, software and custom setups. The existing Wix site communicated the basics but didn't provide a distinctive, trustworthy journey for paid consultations.
My role: UX/UI design, custom front-end development, Stripe and Calendly integrations, GSAP interactions, original visual assets and technical SEO. Project: September 2025.
The key UX choice: pay first, then book
Rather than a generic contact form, the flow is understand the service → choose a plan → pay securely through Stripe → schedule with Calendly. Each step gives visitors a clearer next action.
Visual direction and original branding
A brand that feels useful and playful
The interface combines clean hierarchy with bold outlines, warm neomorphic elements and purpose-built motion. A draggable product-table interaction turns the abstract value of tech advice into something visitors can play with.
Website sections and responsive design
Build and results
The production site uses Astro, Tailwind CSS, GSAP, Stripe API and Calendly API, providing a lightweight content-first experience with a clear route from discovery to paid booking.
Lighthouse scores reported across key pages in the original case study: Performance 92–97; Accessibility 95–100; SEO 100. These are page-audit scores, not measured conversion lifts.
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A custom Astro website turning tech-advice discovery into a clear paid-consultation journey, with Stripe checkout, Calendly booking and playful interactive UX.
