Brand Identity Development for a Farfetch Web 3 Initiative

Yuko Sugimoto

In collaboration with an external branding agency, she created a set of identity and guidelines to launch one of the key initiatives taking Farfetch into the next generation of internet - Web 3 Spaces.
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Posted Dec 22, 2023

Developed a brand identity for a fashion startup, including logo design, color palette selection, typography choices, and brand guidelines.

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