Fit2Motivate is a startup studio specializing in workshops, retreats, and classes both online and in-person, designed to nourish the mind, body, and spirit connection. In 2023, the founder, Kari, recognized the need to expand her business and reach a wider audience.

To achieve this, she envisioned a website that would showcase the fitness classes she teaches, advertise special events, and provide a seamless booking experience for potential students. The goal of the website was to create an inviting online presence that reflects the vibrant and holistic nature of Fit2Motivate's offerings.

Collaborated with Kari to understand her business objectives, target audience, and design preferences

Create UI Kit with color schemes, typography, button style, custom icons and imagery

Design wireframe and high-fidelity prototype

Utilize WordPress and Elementor builder to translate the design into a fully functional and responsive website

Integrate Wellnessliving platform for class booking

Write SEO, work on page optimization, and ensure the whole website is WCAG 2.0 compliance. Got 95/100 on Google PageSpeed Insights.