Why Your Company Should Care About Tik Tok!

Tik Tok, it’s something millennials, and Gen Z care about, or maybe it’s something you have heard about through your friends, or perhaps you’ve even seen a video or two. But did you know that Tik Tok is a fantastic way to create new business opportunities?

Tik Tok is the newest social media platform, with a massive number of active users. Did you know that Tik Tok has over 800 million active users worldwide, with around 45 million of these users living in the United States of America? These numbers are projected to grow! You need to capitalize on Tik Tok’s growing user platform now!

So why should your business care about Tik Tok?

1. It’s an easy platform to use! Making videos is super easy when you have a dedicated social media manager. You can quickly gain a large following by being consistent in the content you post and targeting a niche market, which is harder to do on other social media platforms!

2. We know that Gen Z is a younger audience, but to maintain success as a business, you need to incorporate new audiences. Tik Tok is the perfect way to capture the attention of anyone between 16-30! Tik Tok isn’t just for Gen Z anymore! You might think that older individuals aren’t using Tik Tok, but market research indicates that Tik Tok is slowly gaining momentum in older populations! Millions of parents and grandparents are coming to Tik Tok! Tik Tok is gradually becoming a platform thateveryoneis using!

3. Videos go viral! Tik Tok is the best social media platform that your business has for going viral. For some of my clients, I have posted videos that have over 100,000 views! That’s a massive audience with the potential for enormous revenue gain!

4. All the big brands utilize Tik Tok! Think about why they might be doing this! But why? Micro-influencer and influencers, that’s why! The micro-influencer and influencer market has never been bigger! You can easily gain the opportunity to work with influencers to promote your brand in a new and unique way! If an influencer likes your company, chances are they will reach out to you to see if they can promote your company on their own Tik Tok!

5. Advertising! Tik Tok recently launched Tik Tok for Business!!!! Using Tik Tok for business, you can have ads pop up when users first open up Tik Tok, and you can have ads pop up when users are scrolling through content! Using Tik Tok for business can help your business increase click rates, web traffic, downloads and more!

Aren’t sure how to start? Don’t worry! I can help you!

Let’s get your business up and running on Tik Tok!

-David