Logo and identity for an employment law firm

Task. A small employment law firm needs to look calm and exact, the way a client wants a lawyer to be.

Solution. H and K share one stem and are cut from the same serif as the firm's name, joined into a single SVG outline. One yellow highlighter mark is allowed per page, only on the fact that matters most, for example the claim deadline of three months minus one day.

Delivered. A logo sheet with the mark in three colours, a business card, an A4 flyer as a print PDF with 3 mm bleed and crop marks, and a guide with colours, fonts and what not to do. The final CMYK conversion is done with the print shop's profile.

Concept work for a fictional client.