Cuellar
Alma Rosa
A family of women entrepreneurs created a special project that allowed them to explore their creative skills and create special moments for the people around them. The girls of Cuellar are storytellers, architects of emotions and creators of eternal moments.
A brand that embraces the archetypes of lover and creator, intertwining in a harmonious way to create an identity that is expressed in each event held, thanks to the level of personalization and exclusivity that Cuellar offers, Seeking to make each customer feel as if everything will turn around him.
With boundless creativity, Cuellar makes every event a moment out of the ordinary.
Highlights
The Cuellar icon is made up of symbolic elements that identify it with its niche, and elements that make it an icon of its family.
The focus of the logo was to create an iconic, minimalist piece that would last through time.
Brand communication focuses on the experiences, emotions and special moments that your customers live, connecting with them at a personal level.
Parties that last until dawn, unforgettable moments that will shine in people’s minds forever. These two concepts are part of the icon of Cuellar, represented in a horizon with a star that comes out of it. In addition, each end of the icon is respectively the C and A of the brand name.
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Posted Aug 26, 2024
A brand that embraces the archetypes of lover and creator, intertwining in a harmonious way to create an identity that is expressed in each event held.
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