LinkedIn brand strategy for companies & individuals

Jean Wandimi

Social Media Manager
Social Media Marketer
Social Media Strategist
Canva
LinkedIn
Notion







During my recent project offering LinkedIn brand strategy services, I had the privilege to collaborate with a diverse range of clients, each with unique goals and objectives for their LinkedIn presence.

These included a wine company, a management consulting company etc. One notable project involved assisting a client in revamping their LinkedIn profile and implementing a comprehensive brand strategy. Through meticulous content tier development, system creation, and content marketing strategy, we witnessed remarkable results.



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Notably, within the first month of implementing the new strategy, our client experienced a significant increase in profile views (40%), connection requests (12.5%), and engagement (21%). Moreover, the creation of a LinkedIn content calendar ensured consistent and timely posting of relevant content, resulting in enhanced visibility and thought leadership within their industry. By leveraging data-driven insights and continuous optimization, we successfully transformed their LinkedIn presence into a powerful tool for professional growth and networking. The project's achievements not only exceeded our client's expectations but also reinforced the importance of strategic branding and targeted engagement on LinkedIn.





I crafted and executed comprehensive strategies to enhance brand visibility and engagement.

Leveraging market insights, I curated compelling content to showcase our thought leadership and industry expertise, fostering meaningful connections with our audience.

Through targeted campaigns and analytics-driven optimization, I increased follower growth and facilitated meaningful interactions, driving traffic to our website and generating leads.

By staying attuned to emerging trends and audience preferences, I continuously refined our social media approach, ensuring alignment with our overarching business objectives while maintaining a distinctive brand voice.









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