American Luxury - Case Study by Rahul KumarAmerican Luxury - Case Study by Rahul Kumar

American Luxury - Case Study

Rahul Kumar

Rahul Kumar

About: American Luxury is a California-based apparel wholesale company that crafts & sells 
top-notch clothes for men, women & kids. They provide their goods to large & mid-sized retail stores and brands which are further presented to targeted individual customers.
Industry: Apparel & Clothing Wholesale
Client's Problems: • American Luxury had less visibility & presence which affected its overall sales • It needs an identity to stand out • It has a poor website presence • It has no guidelines for executing design & marketing decisions • They wanted to make a good impression on their clients
Project's Goal(s): • To build a strong online presence through design to attract more customers and increase overall sales • To create a unique & timeless visual identity • To design & build their website by aligning the visual identity created to maintain brand consistency • To craft a proven & tested brand guidelines that can help them make design & marketing decisions • To deliver brand assets and collaterals(Business Cards, Invoice, Contracts & Stationery) to create a long-lasting impression
The website is live now: www.american-luxuries.com
Mockups
Mockups are full-sized structural models built to scale chiefly for testing and display to approve further design applications. Physical prints of design assets and collaterals may or may not vary depending on the print company
1. Stage Backscreen poster Mockup
2. Price tag Mockup
3. Shop Facade Mockup
3.1. Shop Facade Mockup
4. Business Card Mockup
5. Invoice Mockup
6. Stationery Mockup
7. Website Mockup
8. T-Shirt Tag Mockup
8. Billboard Mockup
If your brand or business needs an identity feel free to get in touch. I'd love to help! rahul.work22@outlook.com    LinkedIn   |   Instagram   |   Twitter
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