Airwise, a new company offering high-end ground handling services at Nice Airport, needed a complete brand identity from the ground up. Their goal was to reflect the premium, discreet and exclusive experience they provide to elite travelers. The challenge was to design a visual and digital identity that would instantly communicate trust, elegance and personalized service to a luxury-oriented audience.

Brand Identity Development We created a sophisticated and timeless brand identity for Airwise, using a deep blue and soft gold color palette paired with clean, elegant typography. The visual language evokes trust, discretion and excellence, in line with luxury aviation standards.

Brandbook Creation A comprehensive brandbook was developed to maintain consistency across all communications. It defines the core visual elements including color usage, typography, logo applications and tone of voice, ensuring a refined and unified brand presence.

Website Design The website was designed with clarity and elegance in mind, aligning with the brand’s premium positioning. Clean layouts, intuitive navigation and subtle visual accents offer a smooth user experience that reflects Airwise’s professional and discreet service.