CBHFM | 30 Years in St. Marys Campaign

⭐️ The Brief

🎨 Individual Graphic Designs

📢 Campaign Strategy & Implementation

✨ The Final Campaign Look

⚾️ Celebrating CBHFM's 30-Year Milestone

⭐️ THE BRIEF

To commemorate the 30-year anniversary of the Canadian Baseball Hall of Fame and Museum in St. Marys, a group capstone project was initiated. The goal was to design a memorable campaign, with each team member contributing a custom graphic.

Each team member embarked on a creative journey, designing custom graphics that captured the spirit of the celebration. Adobe Illustrator was pivotal in refining these designs.

📢 CAMPAIGN STRATEGY & IMPLEMENTATION

A comprehensive campaign strategy was devised, leveraging various advertising mediums. Social media campaigns were launched, and billboards and posters were strategically placed to maximize reach and engagement.

✨ THE FINAL CAMPAIGN LOOK

The campaign emerged as a vibrant celebration of the Hall of Fame's 30-year legacy in St. Marys. The combination of custom graphics, strategic placements, and engaging content effectively captured the essence of baseball's rich history in the community.

The project became a testament to the enduring impact of baseball in St. Marys, honoring past legends and inspiring future generations.