Concrete Castles | Identity Design + Album Artwork

Alan Ashcraft

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Art Director

Graphic Designer

Adobe Illustrator

Adobe InDesign

Adobe Photoshop

This project involved crafting a bold visual identity and album artwork for Concrete Castles' “Wish I Missed U”. The goal was to combine the band’s edgy, modern sound with timeless aesthetics, delivering a striking logo, cohesive album layout, and impactful visuals for both vinyl packaging and inserts.

Key Challenges Addressed:

Unique Band Identity: Creating a logo that reflects Concrete Castles' evolving sound and stands out in a crowded music industry.
Visual Cohesion: Designing an album layout and inserts that maintain a consistent tone while balancing text-heavy content and artistic imagery.
Timeless Yet Modern Appeal: Combining clean minimalism with textured, expressive visuals to resonate with both current fans and new listeners.

Innovative Solutions:

Sleek & Symbolic Logo Design: Designed a bold “CC” logo featuring celestial elements, symbolizing mystery, unity, and the band’s unique artistic aura.
Custom Album Artwork: Developed a vintage-inspired vinyl cover with a duotone aesthetic, showcasing the band with atmospheric lighting to evoke emotion and intrigue.
Typography & Layout Harmony: Created text-heavy album inserts that remain engaging through thoughtful hierarchy, clean lines, and abstract patterned backdrops.
Impactful Imagery: Integrated moody floral photography on the album reverse to enhance visual storytelling and provide a tactile, emotional connection.

Results Achieved:

Memorable Visual Identity: The logo and artwork elevate Concrete Castles’ brand, ensuring high recognizability across digital and physical platforms.
Professional Presentation: Produced polished mockups that align with modern vinyl trends, making the album an attractive product for collectors and fans.
Enhanced Audience Connection: Cohesive visuals that complement the band’s music, creating a deeper, more immersive fan experience.

Skills Utilized:

Logo & Identity Design
Album Packaging & Layout Design
Typography & Hierarchy
Photography Integration & Visual Storytelling
Mockup Creation for Print

Project Value:

This project delivers a stunning, cohesive visual experience that amplifies Concrete Castles' artistic voice and market presence. From logo to album inserts, every detail reflects a careful blend of creativity and functionality.
Icon designed to work in tandem with the full wordmark.
Icon designed to work in tandem with the full wordmark.
Album cover design for the album, Wish I Missed U.
Album cover design for the album, Wish I Missed U.
Insert design for the vinyl release of Wish I Missed U.
Insert design for the vinyl release of Wish I Missed U.
Insert design for the vinyl release of Wish I Missed U.
Insert design for the vinyl release of Wish I Missed U.
Back cover design for the album, Wish I Missed U.
Back cover design for the album, Wish I Missed U.
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Posted Nov 30, 2024

Logo and album artwork for Concrete Castles' debut album, I Wish I Missed U. Worked closely with the band and label to develop packaging for both CD and vinyl.

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Clients

Equal Vision

Tags

Art Director

Graphic Designer

Adobe Illustrator

Adobe InDesign

Adobe Photoshop

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