This project comprises the brand by Kelly KimThis project comprises the brand by Kelly Kim

This project comprises the brand

Kelly Kim

Kelly Kim

This project comprises the brand identity and front-end website design for Villa Amaranto, a fictitious Italian restaurant concept created for portfolio purposes.
Villa Amaranto is a contemporary Italian dining concept in Notting Hill, London, rooted in southern Italian heritage reinterpreted through a modern design lens. The visual identity uses bone white, near-black, and a single accent of deep amaranth red, pairing a geometric sans-serif with a high-contrast italic serif. The tone of voice is terse and confident.
The website is a single-page experience featuring a full-viewport hero with scroll-driven animation, an editorial menu section with category filtering, dining space reveals, a private dining section, events grid, and mailing list module built with GSAP animations, fully responsive.
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Posted Mar 7, 2026

This project comprises the brand identity and front-end website design for Villa Amaranto, a fictitious Italian restaurant concept created for portfolio purp...