Sales Process Implementation for a Sustainability Startup
Michael Glasky
Sales Manager
Business Strategist
Lead Generator
Challenge:
A fast-growing sustainability startup needed to scale its sales team and optimize operations to meet rising demand. However, they lacked a structured sales process, leading to inconsistent performance and missed revenue targets.
Solution:
I developed a comprehensive prospecting, sales, and onboarding process. I recruited and trained a team of salespeople and implemented a tech stack (Salesforce, Drift, Outreach.io) to streamline operations and increase productivity.
Results:
• Recruited and onboarded a high-performing sales team within three months.
• Increased lead response times by 70%, resulting in a 30% increase in closed deals.
• Drove revenue growth by aligning sales strategies with operational efficiencies.