Google Ads Case Study
Problem Statement
Stagnation of campaigns, conversions not scaling up and costs were increasing significantly.
Approach
Restructured the entire account, focused on high performing keywords, and moved them to CPA bidding to maximize conversions and reduce cost of acquisition
Results
Post the restructure, conversions increased by 42% and Cost per Conversion decreased by 57% !
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Posted Mar 13, 2023
Helped a client scale up a stagnant Google Ads campaign
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