Grab Their Attention
Mahmoud Mostafa
Why is this important?
RETENTION
Retention is a vital part in copywriting.
Since the attention span of people is getting shorter and shorter, it's important to grab their attention in just a few seconds.
You do this with a HOOK
A great hook determines whether people will read your copy or not, no matter how good it is.
Always remember that statement ^^^
What makes a hook great?
-Make the hook personal
-Keep it short
-Make them curious
-Give them a solution to a problem
And by that, you'll have their undivided attention.
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Posted Feb 9, 2024
In a world where attention is today's currency, you have to find a way to grab and maintain the people's attention.
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