Euphoria AR – Converting Curiosity into AR Adoption

Client Name: Euphoria AR Industry: AR-powered E-commerce SaaS Objective: Redesign the landing page to clearly communicate the value of no-code AR experiences, drive sign-ups, and build trust with merchants and partners. Scope: UX Research, Information Architecture, Visual & Product Design (Figma), Interaction Design

Euphoria AR needed a landing experience that could:

Explain AR-powered commerce to first-time visitors without overwhelming them.

Showcase tangible business results (conversion lift, reduced return rates, engagement) with clear proof points.

Inspire merchants to try the platform while highlighting no-code simplicity and integrations with existing e-commerce stacks.

Align with the refreshed brand identity and work seamlessly across devices.

Benchmarked other SaaS and AR-commerce platforms to identify best practices in onboarding and conversion copy.

Conducted interviews with existing customers to understand their decision-making triggers.

Defined key conversion actions: explore AR demo → select a plan → sign up.

Clarity-Driven Hero: A single headline — “Build E-commerce AR Experiences Without Code” — supported by a strong CTA to encourage immediate engagement.

Proof Through Metrics: Highlighted impact stats (e.g., 30% lift in conversions, 20% fewer returns, 5× faster setup) directly below the hero to establish credibility.

Interactive AR Demos: QR-code-powered demos let users experience AR instantly, breaking down skepticism.

Seamless Integrations: Visual diagram of popular e-commerce platforms reassured merchants they wouldn’t need to rebuild their stack.

Pricing Tiers: Clear, transparent plans supporting self-service sign-up.

FAQ + Contact Section: Addressed objections and built trust at the final decision stage.