OnlineKade | Marketing & Social Media
Co Create Studios
Graphic Designer
Creative Director
Social Media Manager
Canva
Facebook
Instagram
Your friendly 24/7 neighborhood convenience store."
About OnlineKade
Pronounced 'online-ka-dey', OnlineKade is Sri Lanka's leading 24/7 convenience store. We call it the 7/11 of Colombo because you will find everything you are looking for here; from imported munchies to local essentials, they've got it all. What's more? They're not any ordinary convenience store, rather quirky and so much fun. OnlineKade is now even open in Dubai!
Objective
Increase engagement and drive traffic to social media channels
Organize monthly creative marketing campaigns
Increase ROI: customer orders, website orders and walk-ins
Not just any ordinary convenience store. Here's where we came in:
Creative Direction (Photography & Videography)
Creating IG Reels / TikToks
Graphic Design
Social Media Management
Monthly Marketing Campaigns (online & offline)
Copywriting
Influencer Collaboration
Events Management
Performance Analysis
OnlineKade isn't just any ordinary convenience store. In addition to their wide range of local and international goodies, the outlet is also fun and quirky in nature. The social media reflected the humorous, friendly and warm nature of the brand with the use of an authentic tone of voice, real-time visuals and relatable videos.
Monthly marketing campaigns (both offline & online) were organized to keep driving customer traffic and make our loyal customer network stronger.
The campaigns proved to be successful increasing our direct orders, website traffic and customer walk-ins. The campaigns involved our customers to participate increasing engagement.
We also collaborated with popular figures on various campaigns in order to tap into different markets.
For a brand such as OnlineKade, we figured TikTok would be a great market so we jumped on the app. It turned out to be a success as our audience loved our content and most wanted to be a part of our network. Here are the figures: (no paid, all organic!)
Client Wins
"You rock! The video is viral. let's keep creating more awesome content!"
Rahil Atheeq, Founder, OnlineKade
"YES, Orders have finally increased and back to normal. Thank you Sara."
Rahil Atheeq, Founder, OnlineKade
