Streamlining Complex Legal Workflows for LegalSimpli
Luis Román
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Posted Jan 26, 2026
Co-designed a legal SaaS with Lead Designer Edwin Perez. Focused on high-conversion landing pages and modular document wizards for 800k+ global users.
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WorkSimpli
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LegalSimpli: Streamlining Complex Legal Workflows
Role: Product Designer (Collaborative with Edwin Perez)
Description: Working under the direction of Edwin Perez, I helped scale LegalSimpli’s ecosystem to support over 800,000 users. My focus was on executing high-conversion landing page strategies and simplifying dense legal documentation into intuitive, step-by-step user journeys.
Conversion-Focused Design: Scaling Trust and User Adoption
Executed high-intent landing pages for complex legal products like Wills and Power of Attorney, utilizing strong trust signals and modular benefit blocks to drive 1.5M+ template uses.
The Document Wizard: Transforming Dense Legal Data into Intuitive Steps
Responsive Wizard Design: I executed the multi-step document intake logic, ensuring legal precision remained user-friendly across both desktop and mobile environments.
Managing the Lifecycle: From Creation to Secure Download
Acquisition Logic: Designed seamless transitions from guest template discovery to secure account creation and document fulfillment.
Centralized Legal Management: Designed a high-density professional dashboard for tracking signed, pending, and archived documents.
Professional SaaS Features: Settings & Signature Systems
