Landing page for a financial caregiving course. Built to educate family caregivers on how to manage aging parents’ finances with clarity, compassion, and confidence.
Story Section
Personal narrative about navigating a parent's dementia and learning hard financial lessons — builds empathy and trust.
Testimonials
Real feedback from students who found the course transformative and practical.
What You’ll Learn
Course outcomes explained clearly in three blocks: navigating legal systems, managing money, and honoring legacies.
Case Study Snapshots
Examples of how families have used these lessons to secure their future — presented in relatable short blocks.
Instructor Bio
Introduction to David W. Russell, highlighting credentials (CFP®, CSA®) and experience helping families prepare for elder care.
Bonus Training
Additional content teaser: how to manage your parent’s finances, included with the full program.
Tools Used
WordPress
Elementor Pro
Custom CSS for layout enhancement
Outcome
The final result is a modern, feminine, and empowering website that communicates trust and authenticity. The structure helps potential clients understand the coaching journey and take action confidently.
The client can now showcase their brand, engage leads, and collect signups all from one seamless platform.
Why Me?
I specialize in building goal-oriented websites that are not only visually polished but deeply aligned with the message and audience. This project reflects my ability to balance emotional storytelling with professional design, especially in the coaching and personal development space.
Financial Caregiver Academy helps caregivers manage finances and healthcare challenges for aging parents with practical guidance and compassionate support.