CMS Platform for Social Media Curation
Rodrigo Seoane
Project: CMS & Mobile App for Social Media Curation
Services Provided:
Product Strategy
UX/UI Design
Prototyping
User Testing
Objective:
Design and develop a CMS platform to enhance internal productivity, enabling editors to efficiently curate and manage content for social media dissemination.
Background:
Style Me Pretty, a leader in the wedding industry, sought a solution to streamline their social media curation process. As a marketplace showcasing top-tier vendors and wedding inspiration, their need to swiftly curate and share content was crucial.
Approach:
Initiated with a heuristic evaluation of their existing submission platform, implementing UI improvements and optimizing user flow.
Conducted in-depth interviews with the client to understand workflows, stakeholder needs, and system constraints.
Proposed a solution focusing on three primary user profiles: Editors, Vendors, and Photographers.
![[VENDOR] New Listing to Portfolio](https://media.contra.com/image/upload/fl_progressive/q_auto:best/hog1ummmfb3rywh4xnbv.webp)
[VENDOR] New Listing to Portfolio
Wedding Management System
Solution
Developed a CMS that offered a quick overview of upcoming weddings and improved the photo curation process.
Integrated a feature for editors to comment and rank photos, facilitating educational feedback to photographers and assistant editors.
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Posted Apr 23, 2024
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Style Me Pretty
