SaaS website redesign: Increasing User Engagement
MOSAB AHMED
Web Designer
UX Designer
UI Designer
Figma
Background: Increase the company's website engagement, which is facing declining user engagement due to an outdated website. To address this, they plan a redesign to boost engagement and user satisfaction.
Use Case Scenario: Initiates a website redesign with these key strategies:
1. User-Centric Design:
Conduct thorough user research to understand customer needs and preferences.
2. Mobile Optimization:
Ensure seamless mobile responsiveness for all users.
3. Streamlined Navigation:
Simplify site structure for easy product discovery.
4. Personalization and Recommendations:
Implement advanced recommendation algorithms for tailored product suggestions.
5. Performance Optimization:
Improve page load times for faster access.
6. Social Integration:
Enable social sharing and login options for increased user interaction.
