Kajabi Website Redesign for How to Solve Homelessness

The client offers "The Paradigm Shift: A Civic Leader's Guide to Solving Homelessness," a 60-minute, self-paced online course. The program is designed for Civic Leaders and Change Makers—including elected officials, government staff, and nonprofit leaders—and is based on 15+ years of on-the-ground experience. Its core mission is to shift the broken status quo of decentralized and fragmented service delivery by providing a new mental model and framework (STEPS) for creating effective, aligned, and measurable homeless systems of care. The course is positioned as a resource-packed primer for driving rapid, sustainable systemic change.

The objective was to transform the client's online course platform to reflect the high value and professional rigor of the training content, ensuring the site was as impactful and professional as the message itself.

Homepage Redesign and Branding: A complete overhaul of the course homepage with an entirely new visual identity and branding that speaks directly to a professional, civic leadership audience.

Advanced Code Implementation: Customization and enhancement of the look and feel using advanced HTML and CSS coding, moving beyond standard template limitations to create a unique, authoritative presentation.

Animation and Engagement: Integration of subtle animations and dynamic visual elements to improve user engagement, highlight key insights, and reinforce the course's message of innovation and movement toward a solution.