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Full-Stack Kajabi Setup & Launch for The Religion Department

Lisa Pham

The Client: The Religion Department

The Religion Department, an extension of the team behind YouTube's Religion for Breakfast, is an online learning community dedicated to the critical and academic study of religion. The platform connects students of all experience levels directly with scholars and experts. It is an academic organization, non-confessional, and not affiliated with any religious tradition.
The content is delivered through three main formats: Guest Lectures (one-off talks by experts), Guided Readings (scholar-led reading groups), and Seminars (multi-week, deep-dive classes).

Scope of Work:

Full-Stack Kajabi Setup: Executed a complete technical platform build and custom website design.
Email and Checkout Automation: Implemented efficient checkout pages and complex email automation for onboarding and lead conversion.
Community Scaling: Managed community strategist services and the simultaneous launch of over 10 live cohorts while onboarding over 800 students.
Mobile App Integration: Designed and deployed a dedicated mobile app to both the Apple App Store and Google Play Store.
SEO Implementation: Implemented Search Engine Optimization (SEO) to ensure the discoverability of all content and courses.
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Posted Oct 29, 2025

Religion Department: Academic online learning community from the Religion for Breakfast YouTube team, focused on the critical study of religion.

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