Case Study: RubyQuality.com – Enhancing Online Sales with Google Ads
For RubyQuality.com, I executed a tailored digital marketing plan that combined SEO optimization, targeted Google Ads, and Meta Ads to grow online presence and drive significant sales.
What I did:
Implemented advanced SEO and PPC strategies
Optimized Google Ads targeting, bidding, and creatives
Leveraged Meta Ads for broader reach and remarketing
Used analytics to refine campaigns and boost retention
Results:
Gross sales: €190,136.84
Net sales: €147,776.37
Orders fulfilled: 2,407
Returning customer rate: 4.55%
This comprehensive strategy not only attracted new customers but also boosted customer retention, proving the effectiveness of combining SEO, Google Ads, and Meta Ads for long-term e-commerce success.
Key takeaway: A multi-channel approach ensures sustainable growth by balancing acquisition with customer loyalty.
Executed a digital marketing plan using SEO, Google Ads, and Meta Ads. Boosted visibility + conversion rates and sales to over €190K. 2,407 orders fulfilled.