Digital Marketing Social Media Posts

Graphic Designer

Visual Designer

Adobe Illustrator

Google Drive

Slack

These social media posts are created as a speedy project with two other talented Contra Ambassadors – Jay and Paige. This project aims to create contents that give advice about digital marketing in this ever-changing world. The visual language is inspired by Contra's sleek identity. ✨

Digital Marketing Specialist📱: Jay Viloria | Copywriter🖋: Paige L | Designer 🎨: Christine

Process

We started by picking digital marketing as the topic for these posts since that's Jay's specialty. Jay then developed the following key concepts for Paige to create captions for the posts:

Know what you’re talking about. Be an expert. Credibility. Most importantly, provide value.

Have a powerful strategy. Many types of digital marketing strategies. Know what works for your brand and target audience

Relevance. Be with the times, know what’s trending

Hire a digital marketing agency. You’ll have a TEAM of experts working on your side to boost your brand. Fresh eyes, a new perspective, and more time for you to do what’s important – close sales and run your business

Final Outcome

Paige handoff her captions for me to create graphic works. The results are below:

Caption:

Sooo, we all want to stay relevant right? Digital marketing is definitely no different. When you're looking to maintain relevance through your marketing efforts, keeping up with the trends tied to your industry is key.

Caption:

In terms of digital marketing, being an expert in your niche can make all the difference. As an expert, you are going to stand out as both a credible and valuable source. It doesn't matter if you're working in content creation or crossword puzzle editing, knowing what you're talking about goes a long way.

Reflection

It was a fun opportunity to work with talented people with different skillsets! We created these works together in under 2 hours and I'd say the result is ✨✨✨

2021