Developing Customer Experience Strategy for Startup Tech Company

Tadiwanashe Hove

The aim of the project was to target customer segments, conduct a competitive analysis, create a customer journey map, identify metrics for measuring customer experience, develop a strategy, create an action plan, monitor and evaluate the strategy, and continuously improve it based on feedback and performance metrics.
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Posted Mar 25, 2023

Utilized human-centered design thinking to develop a comprehensive strategy that improved the overall user experience of the company's products.

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