A coach with a large Instagram audience was giving away free practices by hand. Every "send me the practice" comment meant a manual DM, followers weren't being captured, and nothing connected those conversations back to her email list or paid programs.
What I built
Three entry points for one flow: a keyword comment on a post or reel, a story reply, or a direct message
A follow check, so new followers are gently invited to follow before the freebie is sent
Instant delivery of the practice with a warm, on-brand message in the coach's voice
A short delay, then a soft next step: chat with the coach, book a call, or learn about her signature program
Conversation hand-off to the team, with automations paused so a human reply is never interrupted
Each freebie tagged in Kajabi, so every DM lead lands in the right email sequence
Why it matters
Freebies go out in seconds, day or night. Followers grow with every delivery, and every lead has a clear, gentle path from a free practice to a paid offer, without the coach touching her inbox.
Client name blurred for privacy.
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Posted Sep 25, 2026
A keyword comment, story reply or DM delivers the freebie in seconds, grows followers and invites the next step, with every lead tagged in Kajabi.