A seamless, secure, and multi-currency wallet designed for crypto users in online casinos.
In early 2023, online casinos like BitStarz, 1xBit, and BetOnline began integrating cryptocurrency transactions.
Although these platforms supported crypto, they didn’t fully meet user needs for efficiently managing multiple currencies.
The Crypto Multi-Wallet project set out to improve on existing solutions by offering a more streamlined, secure, and user-friendly experience.
Our goal was to simplify cryptocurrency management for players, focusing on speed, security, and ease of use.
By addressing the most common user pain points, we aimed to disrupt the crypto space in casinos worldwide.
Strategy Goal: The strategy was to create a user-friendly crypto wallet that delivered the same trusted gameplay as our fiat-based casinos but with cryptocurrency transactions.
We aimed to address key challenges in the crypto casino space, including transaction speed, security, and usability, all common pain points for users.
Drawing inspiration from well-established crypto casinos like 7Bit Casino, mBit Casino, and Rollbit, our focus was to build a wallet that emphasised security, ease of use, and transparency in transactions.
The project aimed to ensure cryptocurrency transactions could be seamlessly integrated without disrupting the core gaming experience, maintaining player engagement and loyalty while embracing crypto innovation.
Our business goal was to position this crypto-only casino as a new offering, appealing to the growing number of crypto users while still delivering the reliability that fiat casino players expected.
To achieve this, we designed the wallet around three user personas: traditional casino players new to crypto, crypto-savvy players new to online casinos, and users experienced in both.
We developed wireframes to map user flows and followed with high-fidelity designs to finalise the interface. Usability testing was crucial in refining the product, ensuring an easy-to-use experience for both novice and experienced cryptocurrency users.
The wallet’s design offered a straightforward interface, making crypto transactions easy to manage. Using an impact/effort matrix, we prioritized features that added value without unnecessary complexity.
We achived our goal to incorporate cryptocurrency into our casino offering without compromising the established gaming experience found on our fiat platforms.
This project not only helped us enter the crypto space but also showcased our adaptability and leadership in a fast-evolving industry.
It highlighted my ability to lead a comprehensive design project, ensuring the final product aligned with both user expectations and business objectives.