Dan Martell Homepage Redesign
Yerassyl Nurpeissov
A redesign of the homepage for Dan Martell - author, founder, and performance coach - with the goal of making his personal brand more dynamic, structured, and emotionally resonant. The original design lacked hierarchy and impact. This redesign introduces stronger visual identity and a content-forward layout that reflects authority and relatability.
Dan Martell’s original site leaned heavily on a passive hero image and generic layout. My redesign restructured the hero section into a visually engaging experience that immediately centers Dan as the product and personality. Using angled dividers, circular imagery, and stronger text alignment, I turned a static presence into a high-energy, trust-building entry point. The “Work With Me” CTA is now visually and structurally anchored to improve conversion. Overall, this redesign better communicates Dan’s credibility while giving his brand a high-performance edge.
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Posted Jul 22, 2025
Redesigned Dan Martell's homepage for stronger visual identity and conversion.
