Garden Party : Logo Concept + Brand Identity

Ashley Vong

Brand Designer
Graphic Designer
Illustrator
Adobe Illustrator
Adobe Photoshop

Project Overview

Garden Party is a Southern California’s go-to social club for great food, handcrafted cocktails, and laid-back vibes. Whether you're savoring artisanal bites or sipping a signature drink, every moment is a celebration of good times and great company. Join for a taste of the good life.
Full logo lock up
Full logo lock up
The logo and branding concept are all about capturing the relaxed elegance and vibrant energy of costal California’s social scene. With punchy, neon tones and a cocktail glass nod, the design evokes the feel of an outdoor garden shin dig. It's a visual celebration of good times, sunshine, and the joy of coming together.
Logo icon mark
Logo icon mark
Custom stationery
Custom stationery
Stylized photography
Stylized photography
Club matchbooks
Club matchbooks
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