Ankobra West Rural Bank (AWRB) is a leading rural bank rooted in the Western Region of Ghana. For over four decades, they've supported individuals and businesses with accessible financial services — empowering communities and fostering regional development.
The Challenge
The bank needed a modern, recognizable identity that could: reflect its trust legacy, capture its vision for innovation, connect with a diverse evolving audience. The old visuals no longer matched their future ambitions
My Mission
To design a bold, future-forward identity that blends tradition with modernity. We set out to: Symbolize the bank’s deep connection to the Ankobra River and local economy, Create a flexible system for digital and print use Reinforce trust and professional excellence.